Hello and welcome to In The Fourth Watch a subsidiary of ITFW Timepieces.
Originally founded as an Authorized Dealer of Citizen Watches, Citizen Eco-Drive, Smile Solar by Citizen Watch, Seiko Watches and Electric California Watches – we’ve learned in our earlier stages how to select products by quality, craftsmanship, functionality and durability.
ITFW Timepieces is a watch rental company and reseller of new and used timepieces. New products are sealed, in the box and with all the original contents in place – purchased from the manufacturer (seasonal inventory) or by another watch retailer (promotional inventory).
Our philanthropic mission is to help kids in need both in the US and when possible, around the world. It’s what we call our “5% For Kids Campaign”. Our campaign is on display with all the products rented or sold at our flagship store: In The Fourth Watch Timepieces.
The inspiration for our campaign came during a charitable trip to South Africa in 2009. The entire experience made us aware of some serious issues concerning the lack of necessities for children and their families. Inspired by this same vision and with the collaboration of many, we began to invest in our own surroundings with the idea of combining our business plan with a seed of hope for those in need. Thus our “5% For Kids” was born.
